New job Senior Director of Brand and Marketing in New Brunswick

Senior Director of Brand & Marketing

Established in 1873, Ganong has the distinction of being Canada’s oldest independently family owned and operated chocolate company. To this day, the company continues to manufacture its famous confections in the town of St. Stephen, New Brunswick. Ganong is currently seeking a Senior Director of Brand & Marketing to drive growth in its Domestic Branded and Private Label divisions within the organization.

Job Description

As the Senior Director of Brand & Marketing, you will lead the sales & marketing teams for the Domestic Branded and Private Label divisions within the organization. Accordingly, you will assume P&L accountability, maximizing contribution to the organization. This will include executing current business plans and developing and managing short and long-term business plans for the Ganong Pillar brands. In this role you will be a member of the Executive Team, reporting directly to the President & CEO of Ganong Bros., Limited. The ideal candidate will bring the attributes of a transformational leader with depth career experience fostering change and innovation that motivates and drives success.

Roles and Responsibilities:

• Management of domestic sales & marketing

• Build and execute strategies to align with operations

• Budget, forecasting, and business case management

• Leverage data and interpret analytics

• Integrate other department strategies to ensure efficient and unified approaches

• Translate business priorities into team objectives, plans and actions

• Manage, train, and coach sales and marketing management teams

Qualifications

Experience:

• 10+ years’ experience in the food manufacturing industry

• 10+ years’ experience in diverse leadership roles developing brands and driving revenue growth

• Strong P&L experience

• Post-secondary degree in business or marketing

• MBA would be an asset

Knowledge:

• Canadian Distribution Channels

• Current Product Market Trends

• Social Media Trends and ROI

• Understanding of Retail Cybersecurity

• Domestic eCommerce

• B2B and B2C Shifting Trends

• Rules and Regulations of Canadian Federal Data Privacy Laws

Ganong appreciates all applicants; however only those selected for an interview will be contacted.

Job Type: Full-time

Benefits:

• Company pension
• Dental care
• Disability insurance
• Employee assistance program
• Extended health care
• Life insurance
• Vision care

Schedule:

• Monday to Friday

Work remotely:

• No