New Job Digital Planning Associate (12-Months) In Ontario



Company : Jobssummary / Indeed
Salary : $71,981 a year
Location : Ontario

Full Description

Job Description:
JOB STATUS & DURATION: Temporary 12-months
HOURS OF WORK: 35 hour workweek
LOCATION: Hybrid Model – when working onsite, you will report to the location of WPOC.
SALARY RANGE: 1 ST STEP: $64,955.80 per annum
2 ND STEP: $68,395.60 per annum
JOB RATE: $71,981.00 per annum

POSTING DATE: February 17, 2023
CLOSING DATE: March 3, 2023


Reporting to the Coordinator, Parks Business Planning, supports the research, design, development and maintenance of the City’s website, e-newsletters and other media in order to engage Brampton residents by providing relevant content that is easily accessible. Collaborates with internal stakeholders to ensure the City has a strong social media presence.

  • Contribute to the research, design, development, and administration of various websites and/or e-newsletters within Parks ensuring the goals for the site and the needs of the users are met.
  • Liaise with multimedia specialists in the creation of any new multimedia content or maintenance of existing multimedia content for websites, e-newsletters, social media platforms, etc.
  • Compile and analyse website usage statistics and provide feedback about site performance and changes that can be made to increase site traffic.
  • Support Planning Coordinator in developing social media best practices to ensure execution in this area is seamless and effective.
  • Work with Planning Coordinator and Strategic Communications to come up with SOP or informal guidelines that will drive social media protocol within Parks.
  • Create social media plans and campaigns for projects that are underway, pinpointing engagement targets and measure success rates.
  • Actively seek out new platforms that can be used to engage Brampton residents, providing data to support recommendation for integration into social strategy and a framework for implementation.
  • Manage social media campaigns and day-to-day activities as well as presence in social networking sites
  • Monitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns in an effort to maximize results.
  • Regularly provide feedback insights gained from social media monitoring to Planning Coordinator to help evolve the social media strategy in a timely fashion.
  • Monitor trends in social media tools, trends and applications.
  • Use metadata and other methods to optimise search engine positions and ensure the site is listed in relevant indexes and directories and appropriate key words are in place throughout all digital platforms, driving search results up and increasing traffic.
  • Communicate with other site owners in order to maximize incoming links.
  • Create email marketing campaigns to promote Parks products or services.
  • Maintain digital inventory, ensuring calendars are updated on various free public service platforms; manage facility TV screens, uploading creative and distributing content where remote updates can be facilitated; update LED screens according to monthly calendars and oversee communications issues if any occur through IT support.
  • Integration/development of application solutions to enhance registration and ease of access to information for residents.

  • High School (Grade 12) graduation plus an additional program of three (3) to four (4) years in Computer Science, Marketing, Media Studies or equivalent.
  • Over 2 years up to and including 4 years of marketing or related experience.
  • Proficiency in Microsoft Word, Office and Excel an asset.
  • Exposure to a Municipal environment an asset.
  • Exceptional written and verbal communication and interpersonal skills with an emphasis on customer service an asset.
  • Ability to work with minimal supervision in a fast-paced, challenging, progressive environment an asset.
  • Able to work independently and as part of a team an asset.

Various tests and/or exams may be administered as part of the selection criteria.

Alternate formats will be provided upon request.

Our recruitment process will be completed with video conference technology.

As part of the corporation’s Modernizing Job Evaluation project, this position will undergo an evaluation which may result in a change to the rate of compensation. Any changes affecting this position will be communicated as information becomes available.

If this opportunity matches your interest and experience, please apply online by clicking the button above quoting reference #105161 by March 3, 2023 and complete the attached questionnaire. We thank all applicants; however, only those selected for an interview will be contacted. The successful candidate(s) will be required, as a condition of employment, to execute a written employment agreement. A criminal record search will be required of the successful candidate to verify the absence of a criminal record for which a pardon has not been granted.

As part of the application process, applicants will be invited to complete a self identification survey. The survey is voluntary. Participation in the survey will have no impact on hiring decisions. Should you wish to opt out of completing the survey, please select “prefer not to answer” as a response to each question. All information collected is confidential and will not be shared with the hiring manager. The surveys will be anonymized and will be kept separate from applicant or employee files, such that the individuals who completed the surveys will not be identifiable. The results of the survey will assist in the analysis of disaggregated metrics for organizational planning purposes and our commitment to advance and foster diversity, equity, and inclusion. The City may use anonymized data to produce aggregate reports for internal or external use.

Please be advised, the City of Brampton uses email to communicate with their applicants for open job competitions. It is the applicant’s responsibility to include an updated email address that is checked daily and accepts emails from unknown users. As we send time sensitive correspondence via email (i.e. testing bookings, interview dates), it is imperative that applicants check their email regularly. If we do not hear back from applicants, we will assume that you are no longer interested in the Job Competition and your application will be removed from the Competition.